Pricing Artwork Before You're in a Gallery - Members Only
2:00 - 4:00 p.m.1717 Michigan, Houston 77006
LIMITED TO FIRST 12 ARTISTS TO ATTEND
Matt Adams, president of VAA, is an avid promoter and collector of locally-made, original artworks. Through his involvement in VAA, as a patron and blogger, HALT713.com, he has developed a structured pricing model for artists. The system is based on current market conditions and real numbers are presented. This isn't just vague ideas!
This structured pricing model takes the emotions and guesswork out of this very important issue. With this, you can easily explain to collectors/galleries why your prices are what they are. Also, you will see how and when to increase your prices (again without guesswork).
In this workshop, we will use real examples to demonstrate how to bring structure to your pricing. You are encouraged to bring data about your own artwork for review. To do this, make a table with the following columns: Title, Height, Width, Asking Price. Those that bring data will be given one-on-one counseling.
Your membership must be up to date prior to arrival; email Membership@VisualArtsAlliance.org if necessary.